Whenever exceptionality, diligence and discipline converge at a very competitive arena, failure will humbly give its seat to success without hesitation.
In our world of increasingly intense competition, which makes it quite difficult for women to break the glass ceiling, it almost always presents a worrying hope and confidence for young women out there.
But no matter how hard the situation may seem, there are some women who have distinguished themselves in all aspects of life, to become the foundation and fountain of hope for others in society.
Sometimes people just sit down and imagine how they did it.
I strongly believe that if you confidently believe in yourself, and get the right information, coupled with adequate resources, support and guidance from experts, and knowledgeable people, success will surely chase you.
Through the thick and thin, you must prime your brain to persevere and make it happen.
You may fall along the way; that's pretty fine, but when you fall, gather your courage to rise up from your failure. Always remember that people who always fail in whatever they do fall backwards, but those who are intentional and deliberate about success fall forward.
One of the greatest assets you have now is that you are young, and what's what you should be proud of, and make maximum use of.
This is the time you should do your possible best to make the world feel you before you expire.
Carve out your skills right, unravel all your potentials, and shine in all facets of life, as much as you can.
The personality at the heart of this discussion is a very resilient women whose astonishing power is strong enough to rekindle the dimming powers of vulnerable and downhearted people to a higher height.
In the subsequent paragraphs, we are going to explore and comprehensively unfold her life chapters, and as well trace how she was able to make it to the top.
One thing that has made her who she is today is her strong faith in God, as clearly indicated in a very inspiring statement below:
"I feel that practising Biblical principles at work makes business sense also. The Bible is not only a spiritual document; it's also a business guide. When you work to the standards of the person that created the world, you find that your organization achieves more because your standards are not earthly standards."
There's not doubt she continues to rise higher in all aspects of life because the statement above is a great deal of a constellation generational blessings, and I think God will never stop making her great.
Born in Sekondi in Ghana's Western Region to a mother who was a housewife entrepreneur and a father who was a postmaster, Esther Amba Numaba Cobbah attended a series of basic schools at different locations until she finally settled at Komenda (in the Central Region of Ghana), her hometown, where she had the chance to complete her primary education.
After successfully completing her basic education, Cobbah gained admission into Ghana's prestigious Wesley Girls' Senior High School in Cape Coast, Central Region.
She was further admitted to continue her education at the University of Ghana, where she graduated with a Bachelor of Arts Degree in Communications in 1981.
Between 1987 and 1988, Esther also did a Graduate Diploma Journalism and Communication (Public Relations Major) at the University of Ghana.
In that same year period, she graduated with a Master of Professional Communications for Development from Cornell University, United States.
Two years later (in 1990), she did one-year certificate programme in Women in Management at the Ghana Institute of Management and Public Administration (GIMPA).
Further, Esther obtained a Certificate Programme in Management of Managers in 1998 from Edwin L. Cox School of Business, Southern Methodist University, United States.
From 2010 to 2011, Esther Cobbah did an additional Certificate Programme in Organizational Development at the Organizational Development Practitioner Formation Programme III Centre.
The astute and renowned International CEO initially worked as an intern at the United States Information Services, where she was responsible for newsletter development, event management, media monitoring, photography as well as rigorous photojournalism from July 1980 to December same year.
Between 1982 and 1984, Cobbah served as the Public Affairs Officer at the Ghana Industrial Holding Corporation (GIHOC), Accra-Ghana. There, she was tasked to develop, prepare and implement corporate public affairs plans, corporate annual reports, brochures, newsletters as well as news releases directed at various constituents. Cobbah further advised the company's 26 divisions on public relations issues and activities.
Throughout her work at the Ghana National Petroleum Corporation, Cobbah experienced several forms of role elevations.
The award-winning communications consultant served as the Principal Affairs Officer (from 1990 to 1992), Acting Head of Public Affairs Department (from 1992 to 1994), then Public Affairs Manager (between 1994 and 1995), before she was made the overall Public Affairs Officer.
Throughout her ten-year period (from 1989 to 1999) at GNPC, Esther did so well by building the Public Relations Team from scratch, and elevating it to a higher level.
She was the brain behind the promotion of Ghana's oil production to Internal stakeholders and International investors. The company will forever remember her for her great impact.
From November 1999 to May 2001, the astute entrepreneur served as the External Affairs Manager at the West African Gas Pipeline, where she did so well by managing 13 international staff members, and as well developed and implemented external affairs strategies and plans on projects for Benin, Nigeria, Ghana, together with the broader international community.
Currently, Esther Cobbah is the Chief Executive Officer of Strategic Communications Africa Limited, and she has served in that capacity for over 19 years (from October 2001 to date).
The services of the company include Media Monitoring and Analysis, Digital Communication, Development Communication, Event Management and Training, Facilitation & Orientation, Public Relations, Brand Management & Advertising as well as Research.
Currently, it has over 150 local and International clients under its service domain.
She has also served as the Director of Center for Development and Intercultural Communication (CEDIC) on voluntary basis since May 1998.
Among the professional bodies Esther is a member of include the International Communication Association (ICA) as well as the International Public Relations Association (IPRA).
Both locally and internationally, Esther Cobbah has been honoured with the following Awards;
1. In 2020, Cobbah was listed in the second publication of 100 Most Influential African Women by Avance Media
2. In 2016, Cobbah was also named among the Top Women in Public Relations (PR)
3. Public Relations Consultancy of the 2013 Award (Stratcomm Africa)
4. Institute of Public Relations Ghana, Public Relations Personality of the Year (2013)
5. Outstanding Corporate Woman of the Year at the 2013 Ghana Women's Awards
6. Chartered Institute of Marketing Ghana (CIMG) Marketing Woman of the Year (2012)
7. Media Entrepreneur of the Year (2010).
She is married to TT, Law Book, School of Law, Tsatsu Tsikata, among other accolades; and blessed with three children.
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