He is well known in Ghana to dress in native traditional Scottish plaid and kilts which is the native dress of the British Isles.
He is the owner of the Zara Shop located at North Kaneshie in Accra hence the nickname "Zaraman" which deals in men's wear.
The Fashionista recently engaged Abeiku Aggrey Santana to wear the Scottish plaid and kilts dress which sparked more comments on social media.
Richard Brown also known as Osebo has released a new style of dress and has also sparked more comments on social media.
Most of these comments are negative but fashion as the meaning implies is a popular or the latest style of clothing, decoration, hair or behavior.
In his own way, he is trying to be innovative as an entrepreneur but his design should be simple for Ghanaians to patronize.
These negative comments are as a result of most Ghanaians finding it difficult to fit into his designs.
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